WordPress Vs. Wix (Which Website Builder is Best for you)

Updated: May 28, 2021




WordPress outshines Wix by allowing users to create sophisticated websites and customize them to their liking.

Wix doesn’t have as much design freedom as WordPress, but it is going to be way easier for beginners to use on day one.

With WordPress and Wix serving different users, the final decision ultimately depends on your experience level and purpose in launching a website.

WordPress or Wix: Which is Better?

WordPress is a content management system best for those who value flexibility and versatility. It doesn’t come with great functionality right out of the box, but you can customize it through thousands of themes and plugins. Get your website idea off the ground using WordPress’ powerful, flexible platform.

Wix is best for beginners who want to whip up a basic website that does not need advanced features. It’s an entry-level tool with an intuitive drag-and-drop editor so you can churn out a website in minutes without much technical know-how. Create your own website today and let Wix do the heavy lifting.

A Review of The Best Website Builders

Website builders provide the tools you need to spin up basic or highly-versatile websites without touching any code. But it can be challenging to decide which website builder fits your needs if you’re clueless about what to look for. With years of experience under my belt, I’ve learned the key differentiators you should look for when shopping for a website builder.


Using this in-depth review of the top four website builders, you’ll be able to zero in on the best platform that will set up your website for future success. Both WordPress and Wix made it into the top four. WordPress Wins

Full data ownership: With WordPress being open-source software, nobody is holding you by the neck. Hence, transferring from one host to another isn’t complicated. You own all your files and can take them to any hosting provider that supports WordPress.

Site transfers are facilitated by the built-in WordPress Import and Export tools, features you won’t find in Wix. In addition, Wix sites are hosted exclusively on Wix’s servers. Therefore, transferring your website files to a self-hosted WordPress requires a complex, cumbersome process.

Limitless design options: WordPress is generous to a fault when giving users the power to design their websites. Free themes are available for starters, but if you’re looking for more functionality, you can choose from over 5,000 premium third-party themes that cost anywhere between $25 and $299.

You can also hire a developer to create a custom theme with unconventional features to make your website stand out. The best part is you can easily switch from one theme to another, unlike Wix that doesn’t allow it once your site goes live.


No WordPress-sponsored ads: WordPress is free, but you need to purchase a domain name and a hosting plan for it to work. But once your website is up and running, you’re free to monetize it any way you want. Meanwhile, Wix websites are free, and most basic plans are riddled with ads you don’t control. Wix only removes these ads once you upgrade to higher premium plans.

Unmatched customizability: An open-source software, WordPress offers great flexibility right out of the box. If you’re a programmer or somebody who knows how to code, you can tweak WordPress’s underlying codes to create a website exactly as you envision it. Beginners can also customize their WordPress sites as they please.

From switching templates after the website goes live to improving site security and adding forms to blog posts, WordPress allows you to modify your site in ways that are impossible with Wix.

And even if you love Wix for its drag-and-drop builder, WordPress also offers something better with third-party page builder plugins like Elementor or Divi.


Massive selection of plugins: WordPress beats Wix for having the most number of plugins to enhance your website’s functionality. Whether you want to add a table, collect your visitors’ emails, or create a landing page, there’s always a plugin that will match your needs. There are over 55,000 free and premium plugins to choose from, so it’s easy to beef up your website without manipulating any codes.

Robust blogging platform: Even if it has evolved into a full-blown content management system, WordPress doesn’t forget its roots and continues to be the platform of choice for all things blog related. It offers the same blogging features as Wix but takes it up a notch with advanced features you’ll only find in WordPress.

These include a native commenting section so you can manage your readers’ comments without the need for additional plugins. You also have complete control over posts and pages’ visibility as you can set them to public, private, or password-protected.

The new Gutenberg editor has its flaws, but the ease of adding, dragging, and dropping different elements without the need for scrolling up or down is second to none.